Naromode S/S 2014 Mini Campaign

Model: Toni McDonald @ Model Team

Recently, I had the pleasure to shoot for emerging brand, Naromode. Powered by a dynamic duo, Iain MacDonald and Anna Thorn produce gorgeous digitally printed garments, as well as accessories that would make any Mary Katrantzou fan quiver with delight. Fresh from placements with the likes of Alexander McQueen, it is needless to say the duo are not short of talent.

The title, "Naromode" - is translated literally, with each garment beautifully illustrating a story. 

If their creativity was not enough, the duo are also already making waves in the entrepreneurial world, with their recent very successful Bloom VC campaign.

Aimed at a market perfect for the young professionals, I foresee Naromode becoming a staple in any sophisticated and fashion-savvy lady's wardrobe.

Check out some of the images from the mini-campaign, featuring three gorgeous scarfs from the debut collection. 

www.naromode.com

Model: Toni McDonald @ Model Team

Model: Jodie Waite

Model: Toni McDonald @ Model Team

Model: Toni McDonald @ Model Team

Spotlight: Elaine Burns MUA

"The Emperor" for FNO Magazine, Model: Yasmin @ Model Team, Stylist: Stephanie Boyle

With an impressive resume of years of lecturing, celebrity clients and endless editorial spreads, Elaine Burns is a name that should be on everybody's little black book.

Cover shoot for Issue 8 of FNO Magazine, Model: Lauren @ Model Team, Stylist: Stephanie Boyle

When I met Elaine Burns on an editorial set just over 14 months ago, I never realized just how important she would become to my team. Equipped with quick wit, quick thinking and an ability to keep a cool head under pressure, Elaine excels in the most unusual of situations. I've witnessed Elaine deal with just about everything - from saving models from territorial highland cows (really) to performing Wonder Woman make-up miracles with a 15 minute deadline.

Beauty feature for Scottish Woman Magazine, written by Elaine, Model: Adriana @ Colours

 Elaine's technical ability particularly excels in the field of skin prep and correction, allowing for speedier retouching times in post-production - crucial to the high pace of the industry. Elaine prepares for shoots with her vast foundation of knowledge, specializing on the historically significant periods of make-up artistry. Elaine also extends her knowledge, turning to beauty and lifestyle journalism, and often is sought out for her expertise by the national media.

Never short of creativity and enthusiasm, Elaine brings a positive buzz to the team, even with a 5am call time. 

Elaine is also a certified beauty therapist. You can view more of Elaine's work here: - 

www.elaineburns.co.uk

How to: DIY an emergency reflector

Recently, I had the misfortune of having my trusty reflector (a staple in all respectable photographer's kit) shredded to pieces mere hours before a shoot, with no access to a back-up. Thankfully, part of the job is to be as resourceful and creative when the time calls for it, and I was able to manufacture a very cheap and equally effective replacement within all of five minutes. Whilst reflectors are relatively cheap (with some costing only £10-£15 on the likes of eBay) this is a very economically and financially friendly alternative Do-It-Yourself tutorial for those in a pickle or with little access to mainstream equipment.

An iPhone snap of my own creation!

Difficulty: Easy

Time: 5 minutes

Materials: Cardboard box, scissors, tape and aluminium foil

1. Source a cardboard box - most grocery shops will have these kicking around in the back ready to go to the dump. If you ask very nicely they are more than willing to allow you to take some off their hands. (This is also handy to know for people moving house!)

2. Using the scissors, cut out a flat surface on the cardboard box - remove any flaps - they are going to hinder you or your assistant when shooting.

3. Cut a sheet of aluminium foil to cover the surface of your cardboard and lie flat without any crinkles. 

4. Tape your foil down to the cardboard and voila, you have your own make-shift reflector!

Hints and Tips

• Remember to always take care with sharp scissors!
• Unable to access aluminium foil? Not a problem - mirrors also act as reflective surfaces. 
• Whilst not my personal preference, white paper/cloth will also reflect.
• Try switching between silver and gold foil to produce warmer and colder tones.

Happy shooting!

L x

Shooting: Sharon Rooney

Over the past few years, life has proved that if nothing else, I am one of those people that seems to find themselves in the most unrealistic and unpredictable of situations. From quivering in a press pit at London Fashion Week at the age of 18, through to shooting an advertising campaign, barefoot on Venice Beach in the city of angels (LA) itself, barely into my 20s, it certainly has been an adventure. Or rather a series of adventures. 

One particular adventure that I will never forget was the day I shot Sharon Rooney. We'd been briefed by my close friend and work colleague Corrine McConnachie (assistant editor at the Bite Magazine) that we had a very special lady in our midst - right at the tip of her career - and she was set for big things and we were to interview her about her fantastic leading role as Rae in E4's "My Mad Fat Diary", based on the book by the inspiring real life Rae Earl.

 Believe me, excited did not cover it for us all.

The shoot itself, could not have gone better - and my fears of people being held up in traffic were assuaged when everybody on the team turned up very early. Using beautiful styling from the likes of Marks and Spencers, Biba and Mary Portas, we sat Sharon down for her interview, hair and make-up - and within about ten minutes, we were developing six packs from howling at her natural wit and charm.

I used my trademark lighting - shooting on flash with an octobox as the key light, reflectors right, left and centre, as well as a little honeycomb for some nice fill and hair lighting. Sharon was a complete natural in front of the camera - never too pouty or too contrived - making my job very easy and above all else enjoyable!

All in all, Sharon was a complete pleasure to work with. The team left on a high, buzzing with the anticipation of the release of the photos. It is rare to meet a lady as genuine and talented as Sharon and I say this with the full backing of my team, that I wish her the best of success for a long and prosperous career. 

You can read our interview with Sharon here. 

Lx

Team

 Interview: Corrine McConnachie

Stylist: Stephanie Boyle

Make-up: Elaine Burns

Hair: Jenn Mathieson

Assisting: Allen Stewart

Shooting with: Valerie Coleman

Recently, I had the pleasure of testing again with the stunning, voluptuous plus size model, Valerie Coleman. Signed to the prestigious plus sized agency, Hughes in London (listed under pseudonym Elysse), Valerie has graced the pages of many a magazine and elite campaign and racked up an impressive amount of experience during her modelling career. She is the ultimate lady - carrying herself with a refined grace - it makes it very easy to see why she books so much runway! 

I was lucky enough to steal some time with Valerie and ask her a few cheeky questions about her experience in the modelling and fashion industry: -

How did you get into modelling?

I started working as a model at the age of 16 through a competition run by the Daily Record. I never worked very much as a straight-sized model so I decided that perhaps it wasn’t for me and resigned from my agency to pursue other things. A couple years passed, I gained some weight and I bumped into my old agency booker who emphatically suggested that I should pursue a career as a plus size model. That was in 2004 and I haven’t looked back since. I have worked for big brands like The Body Shop, Evans, Matalan, Marisota and Ann Harvey to name a few.

When you're not on the runway, what do you do?

When I am not on the runway my most rewarding job is being a Mum to the most amazing little girl. To pay the bills, I also work as a cake designer in my own business, Cakes with Love. It’s just as well I work as a plus size model because I LOVE cake.*

What advice would you give to aspiring plus size ladies out there?

My advice is take time to learn about the industry. Look at the top models working in the industry & what are they doing. Learn to love yourself and be comfortable with your body so that you can perform in front of a camera. Know your shape and what angles work for your body size and shape. Practice moving and posing in front of a camera.  My final piece of advice would be that do it with determination and as much self confidence as possible. People with a determination to succeed usually do.

  

Tell us a funny story about modelling!

I think my story is more embarrassing than funny! I was asked to model on "Lorraine" a few years back. I was picked up and dropped off at the ITV studio. On arrival I was shown to the lift where someone had held the lift door open for me. I am not the quiet retiring type so I started speaking to the person in the lift and I said “I’m so excited I wonder if I will get to meet Lorraine” at that point the lift door opened at the next floor and someone else walked into the lift and said “Hi Lorraine, how are you?” EEEK!!!

Name one item from your wardrobe you cannot live without.

Oh man! One item is really hard to choose. I will say my UGG Boots. I know, it’s not a particularly glamorous choice but they are the most comfortable boots ever, especially on a day walking around London going on go-sees**. I wear my heels when I meet the client and change back into my UGGs as soon as I am out of sight.

*I can personally verify that Valerie's cakes are so good, they made me cry when they were finished.

** Go-see - A go-see is a term used in the modelling world when a model will go and visit a prospective client on an appointment basis. It is usually the first step in the casting process.

Team

Make-up: Elaine Burns

Stylist: Victoria Martin

Ongoing Series - Natural Beauty

Model: Samantha Bennett @ Model Team

If you've been having a snoop around on my Facebook or Twitter, then you will have likely have seen snippets of my current ongoing personal project, nicknamed "Natural Beauty". Following the advice of a fantastic photographic agent last year, I began to develop some personal projects, running alongside my client commissions and editorial work in my spare time. 

Wanting to develop my skills as a re-toucher and beauty photographer, I began to work on a long-term beauty project, stripping my lovely muses of their fabulous false lashes and luscious lipstick, pulling the models back to their original features, and celebrating their natural beauty! 

Over the past few months of working on this project, I have found that my initial love of a heavily made up face is taking a bit of a metaphorical U-turn, and I have developed a love for clean, fresh face (though that is not to say I don't love a great creative make-up!) 

Take a peek at the images below to see some of the beauties in the series so far.

Long live natural beauty!

L x

Model: Nicole McCubbin @ Superior

Model: Ruth McGlynn @ Model Team

Model: Taylor Collier-Brown @ Superior

Model: Jeanmarie Hamilton @ Model Team

Model: Rebecca Ross @ Superior

Model: Heather Sanford @ Superior

Model: Megan Malloy @ Model Team

With thanks to:

Elaine Burns

and 

Tyler McKay

BTS: Blunt Collection Preview

Check out behind the scenes of Fashion Frank’s Blunt Collection. Cannot wait to release the images from this shoot! It was a peach! Full blog to follow on the shoot!

Blunt Collection 

L x